Radio & Television
Air Time Buying Services:
Turning your radio & tv advertising budget over to the White Light Company helps you in several ways. You almost never have to pay for this service. How?
Radio and television stations pay advertising agencies like the White Light Company a commission just like they pay their “in house” sales people.
All of the research and mechanics of time buying is essentially
free when you work with us. Objectivity and experience means an educated approach to electronic media time buying, with no hidden agendas found with radio and t.v. sales people who represent their employers...not necessarily your best interests.
By purchasing “air” time regularly with many stations, the White Light Company is often able to command deals for our clients they could never get themselves.